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Workflow · Cartoon

Product showdown

Your product steps into the ring against the old way and wins, round by round.

Read by a voice, with music under itVertical, for Reels, TikTok and ShortsAny look: claymation, anime, storybook, 3D…

Examples

Each one made with this workflow, from the brief under it. The brands are made up for this guide.

Stashwell3D arena37sA silicone bag boxes a roll of cling film, round by round
The brief it was made from

Stashwell reusable silicone bags step into a boxing ring against an unbranded rival from the same aisle: a plain roll of plastic cling film. A commentator calls each round as Stashwell wins on three real advantages: round one, it seals airtight and never sticks to itself; round two, it goes from freezer to microwave to dishwasher; round three, one bag is used again and again while the film is thrown away after one go; the crowd goes wild; it ends on: swap to Stashwell.

SweepliteComic book32sA comic-book vacuum knocks out a broom and dustpan over a hairy rug
The brief it was made from

The Sweeplite cordless stick vacuum is the character: it comes to life with a face, arms, legs and boxing gloves and steps into a boxing ring against an unbranded rival from the same aisle: an old broom and dustpan. A commentator calls each round as Sweeplite wins on three real advantages: round one, it pulls dog hair out of the rug that the broom just pushes around; round two, it reaches under the sofa in one sweep; round three, it empties with one click and no dust cloud; the crowd goes wild; it ends on: get a Sweeplite.

What you bring

  • Your product
  • Three real ways it beats the usual option

What make.ad does

  1. 1Turns your product and an unbranded rival into fighters
  2. 2Writes the fight for you to approve, a round for each advantage
  3. 3Records the commentator
  4. 4Draws and animates every round
  5. 5Cuts it with the crowd and music under it

It stops for you to approve each step before the next is paid for.

Start from this brief

Replace each part in brackets with your own product, audience and details.

[PRODUCT] is the character: it comes to life with a face, arms, legs and boxing gloves and steps into a boxing ring against an unbranded rival from the same aisle: [THE OLD WAY]. A commentator calls each round as it wins on [THREE REAL ADVANTAGES]; the crowd goes wild; it ends on [WHAT TO DO NEXT].

Keep the rival generic: no other brand’s name, logo or packaging.

Make one from Claude

Connect make.ad to Claude, ChatGPT or Cursor once, then ask for it in your own words. Your AI fills in the brief with you, quotes the credits, and stops at every review.

“Make a product showdown ad for my product with make.ad”

In Claude, it is also product_showdown in the + menu, under make.ad.

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